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History

William Lobdell and Joelle Casteix, two nationally known journalists and media experts, started Insider Media Consulting because they experienced first-hand the ineffectiveness of most public relations firms, in-house communications teams, and corporate executives and attorneys. Keenly aware of the money and time wasted in these efforts, Insider Media Consulting offers cutting-edge (and common sense) media training, strategies, and crisis management by journalists who know you want results, not an endless series of bills.

William Lobdell, Co-founder

William Lobdell HeadshotWilliam Lobdell is an award-winning journalist for more than two decades, including 18 years with the Los Angeles Times and its sister newspapers. The OC Weekly called Lobdell “a multiple-award-winning titan, one of the best religion reporters ever to grace American newspapers.”

Lobdell’s critically acclaimed memoir — “Losing My Religion: How I Lost My Faith Reporting on Religion in America—and Found Unexpected Peace” — will be released by HarperCollins in February.

He currently is the publisher of an Internet media company based in Orange County, and on the visiting faculty at the University of California, Irvine. He attended Stanford University and graduated from the University of California, Irvine.

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Joelle Casteix, Co-founder

Joelle Casteix HeadshotA former journalist, Joelle Casteix is now a sought-after spokesperson, trainer and consultant to organizations in times of crisis. During the past ten years, she has developed and launched scores of successful crisis plans, awareness campaigns, and press events nationwide.

Joelle has also served as a local, regional and national spokesperson for non-profit groups, corporations and advocacy organizations, appearing on the morning shows and news magazines of the four major networks, local and national radio, and the 24-hours news stations, including CNN, Fox News, and MSNBC. She has been the principal spokesperson in more than 100 regional and national press conferences, fielding questions from local, national and international media on controversial issues in times of crisis.

In addition, Joelle has also testified in front of numerous state legislatures, directly and immediately addressing lawmaker's questions on pending legislation. Her print and digital experience is also expansive, having been profiled or interviewed in more than 1,000 print and digital media/blog articles. As a result, Joelle is a popular information source for journalists across the United States. She is a graduate of the University of California at Santa Barbara and completed graduate work at the University of Colorado, Denver.

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Diane Nolan, Director of Development

With over 25 years of experience as a corporate executive, most recently as a Vice President for a publicly traded finance company, Diane Nolan worked exclusively with many of the top 250 law firms in the United States .

Diane understands what makes law firms tick and she is an expert in assisting firms enhance their bottom lines.  She is able to provide services that will give attorneys the tools necessary to create and increase billable hours.  This is why she is ourDirector of Development for Insider Media Consulting.

Diane will use her many years of experience to show law firms how fun and entertaining the seminars presented by Bill and Joelle will be for the attorneys.

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Testimonials

Hugh HewittHugh Hewitt
Attorney and radio talk show host

Joelle and Bill's tools and strategies are essential to any lawyer who wants to manage their own reputation and make sure that their clients not only win their cases in the courtroom, but also in the courtroom of public opinion.

John ManlyJohn Manly
Manly and Stewart

Public perception can be critical to our clients, and there's no one better than Insider Media Consulting in providing effective media strategies and training. Bill and Joelle are simply the best.

Ryan DiMaria
Attorney

My clients come to me because I understand that their reputations are at risk in a variety of rapidly expanding online media sources. Joelle's and Bill's guidance has been vital to me and my practice and their counsel has afforded me a reputation that is unrivaled in the industry.